Social Media? Like, Befriending a Reporter?

As you’ve probably heard, social media (SM) is the newest rage in this Web 2.0 world. While the Web has long been more related to newspapers than conferences, countless social network services have revolutionized it. The Internet has moved from a broadcast medium to a social, community-driven one. Control of website content has largely been…

Newsletters from Podunk

If you’re doing business in a small town, you may wonder why you should bother setting up a website at all. You’re too far away from the big city for crowds of people to come to you. What’s the use? Even aside from planning to move your business to a metropolis or selling your current…