Automate Your Lead Follow-Ups, Part I

I went to a job fair this week. What’s that have to do with Web business? Usually, not too much. This time, though, one company impressed me with their use of media automation. Instead of waiting for me to call them back, which would have been reasonable considering the number of people who came to…

Twitter Marketing for Dummies, Part I

True social media guru Kyle Lacy was kind enough to send me his new book, Twitter Marketing for Dummies, to review. This is the summary overview, the first installment in a series where I talk about said book and post some of the most interesting excerpts. Enjoy! When I hear “Twitter” and “marketing” in the…

Your Web Department Is Not Optional

Your business paid a consultant to build your website, or a propeller-head whipped up one in-house. It’s live, ready for throngs of traffic, so your site is able to be left alone now, right? Wrong. The company’s Web Department might not be very big. It may only be one person, or it may be outsourced.…

Easy Menus with PHP, Part 2

Yesterday I discussed the limited options for efficient menu-editing available to beginning Web programmers. As promised, here’s a tutorial for writing your very own PHP includes, a boon to menu-making code monkeys. If you haven’t already, please check out my mini PHP crash course before continuing. Using the include() statement (and it’s partner require() )…

Easy Menus with PHP, Part 1

When I was first starting out in Web design, I quickly learned that updating your site’s menus can become a major chore rather quickly. Since I liked to hard-code everything, I only knew a couple main options, neither of which were great: Update every page manually: This works out for a while, but when you…

Local PHP Programming with WampServer

You’ve studied PHP for a bit and have written a handful of pages. (If you haven’t, check out my mini PHP crash course.) Now you’re getting tired of the constant edit, upload, view cycle of PHP editing using a Web server. What to do? Enter WampServer. This handy app can be installed with ease onto…

Mini PHP Crash Course

If you’re a Web coding geek like me, you’ve probably mastered (X)HTML, used some CSS and JavaScript — and you’re looking for the next step up. You may have realized that PHP programming is an important language to learn. (Note: If this alphabet soup is Greek to you, go back to (X)HTML 101 before continuing.) Instead…

Newsletters from Podunk

If you’re doing business in a small town, you may wonder why you should bother setting up a website at all. You’re too far away from the big city for crowds of people to come to you. What’s the use? Even aside from planning to move your business to a metropolis or selling your current…

My Inspirations

Since this website is all about inspiration, I thought it’d be a good idea to tell you some of mine. My overarching Inspiration in life — at least the one I aspire toward — is that of my Lord and Savior, Jesus Christ. Without Him, life is meaningless. “What good will it be for a…